Where are you? – That is the most relevant question in the article. What is described here is a totally perverse society that got itself into a state of losing basic human principles of honour and decency. We get to read about the culture that is totally unanimous, where everything is artificial. Everything is soaked in the idea of consumerism and penetrated by it like with poison.
What strikes me most is the fact that people seem to be born with the idea that they can BUY everything. Even if they don`t have a culture, they will buy it. But the fact remains that they get ideal shapes and forms, but those are deprived of the history, the background and there is no room for potential development and evolution. One cannot substitute what other were accumulation throughout centuries, which is why it looks so new, so perfect, and so fake. Society itself becomes retarded, and the dreadful thing is that no one notices it, but simply continues to consume.
Architects should be blamed for encouraging and slaving to this chaos which sounds like is of Biblical scale. Nothing is for common small people. For the third article in a row we are encountered with examples of mass production, soulless and something very elite. Elite in a bad sense. Everything this society have or want is bigg-EST, larg-EST, THE MOST, where everything is `world class`. It seems like those people are leaving the advertising dream and have lost any connection to the reality outside their sand castles and oil pumps. And they are quite successfully selling their dream to the rest of the world.
Unfortunately architecture reflects this callousness, as it becomes immoral and loses its face. All the projects seem to look alike and serve one function – kill time and spend money. There is no contemplation in it.
It is not caricature of futurism, bust the most explicit NOW-ism. I am happy that not all countries have so much money, and maybe it is the reason why they managed to keep their authenticity. This article proves that not only it is the money that is the skeleton of society, there are other values as well. I wonder what would become with societies as such if one day they run out of oil, would they be able to lower their appetites and return back to reality? Probably it is time for us all to think of new methods of changing the future and find ways to develop.
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